The OurGroceries alternative without ads
OurGroceries is a solid, dedicated shopping-list app: real-time shared lists, barcode scanning with a large product database, and its own recipes. The catch on the free plan is the ads, and going ad-free means paying for Premium. It also sorts into categories but doesn't know the real aisle order of your specific branch.
Breezl handles both differently: no ads, on any plan, and a list that sorts itself by the real walk through your store.
TL;DR
Breezl is the ad-free shopping list that knows your branch: it orders itself by the real walking route of your supermarket, item by item. Add barcode scanning, recipe import from a link, and "Add to Breezl" from Claude & ChatGPT. OurGroceries brings a large barcode database, voice-assistant support, and a low-cost lifetime option.
Breezl vs. OurGroceries at a glance
| Breezl | OurGroceries | |
|---|---|---|
| Ads on the free plan | None, on every plan | Yes, ad-free only with Premium |
| Aisle sorting | By real per-branch order, automatic | Categories (automatic), no per-branch walking order |
| Barcode scan | Yes, with name, brand, category | Yes, with a large barcode database (around 17M products) |
| Recipes | Import from a link with quantity merging (Plus) | Create your own recipes manually |
| AI assistant (Claude & ChatGPT) | Yes, via OAuth/MCP, revocable any time | No |
| Voice assistants (Alexa, Siri) | No | Yes (Alexa, Google, Siri) |
| Real-time shared list | Yes, invite by email link (no password) | Yes, in real time across devices |
| Platforms | iPhone, Android, web, Windows, macOS, Linux | iPhone, Android, web, Apple Watch, Wear OS, Mac |
| Price | Free without ads; Plus €14.99/year (€49 lifetime) | Free with ads; Premium about $1/month, $6/year, or $20 lifetime |
OurGroceries details from publicly available sources, as of July 2026; accuracy not guaranteed. Prices in US dollars per the vendor.
What the difference feels like
Ads, or none at all
On OurGroceries the free plan shows ads; removing them means Premium. Breezl doesn't have that tier: the free plan is exactly as ad-free as Plus. You pay for more features, never to get rid of something.
Categories, or a real walking order
OurGroceries sorts items into categories automatically, and that already helps. But it doesn't know that your store is laid out differently from the one across town. Breezl keeps real per-branch profiles: set it up once, and every list sorts into the order of the exact store you're standing in.
A list that fills itself
"Plan this week's meals and put the ingredients on my Breezl list" works straight from Claude or ChatGPT, over open standards (OAuth/MCP), with only the permissions you grant. OurGroceries leans on voice assistants but has no AI integration like this.
What OurGroceries does well
To be fair: OurGroceries is mature and reliable. Its barcode database of around 17 million products is strong, it has apps for Apple Watch and Wear OS, it connects to Alexa, Google and Siri, and the lifetime option costs very little. If you don't mind some ads and lean on voice assistants or a smartwatch, it serves you well.
Who should switch?
Switch to Breezl if you: want a permanently ad-free list, shop the same stores every week and want the real walk through the aisles, or want your AI assistant to fill your list.
Stay with OurGroceries if you: mainly want the large barcode database, voice assistants, or an Apple Watch app, and can live with ads on the free plan.
How to switch
Moving takes minutes: create your household in Breezl, invite members with an email link (no password), and carry the current list over once. Copy your OurGroceries list as text and paste it into Breezl; it detects items and quantities and sorts them into categories. Then map your store's aisles once, and from your second trip on it sorts itself.
Frequently asked questions
Is Breezl really completely ad-free? Yes, permanently, including the free plan. Breezl earns its money from Plus, not from ads or selling your data.
Does Breezl sort by my store's aisles? Yes. You set up your branch's order once, and after that every list arranges itself into that exact walking order.
What does Breezl cost? Free (unlimited lists, one store, unlimited members) is free forever. Plus is €14.99/year, €1.99/month, or €49 once, covers every household you're in, and comes with a 14-day money-back guarantee.
Can I import my OurGroceries list? Yes. Copy your list as text and paste it into Breezl, at setup or any time you add items. Breezl detects items and quantities and sorts them; you confirm with a tap.
Which devices does Breezl run on? iPhone, Android, the web, and signed desktop apps for Windows, macOS and Linux, all on one account and always in sync.
Ready to shop without ads?
Set up your household in two minutes. Free, ad-free, and your data is never sold.